Blog

I don’t know about you, but I’m feeling pretty pumped about 2017 and have lots of plans and goals for the year ahead. But it’s still only January and inevitably over the next few months the shine of optimism will start to wear off. With the best will in the world, we all have our… Read the full article ›

Whizz Pop Bang Magazine has gone from a simple idea to raising £12k on Kickstarter and getting 15,000 subscribers in just 1 year. So I wanted to speak with Jenny Inglis, founder of Whizz Pop Bang a subscription based children’s science magazine, to find out how she harnessed the power of crowd funding and social media… Read the full article ›

If your serious about using social media to reach out and connect with your audience, it’s important to have a process. A process where you set your goals, create content around achieving those goals, decide when you’ll deliver that content and finally post it. Then, if you want your social media marketing to actually work, you… Read the full article ›

Social media is one of the best free tools to promote your business. To grow an audience on social media requires the following 3 step strategy to get it right and grow an audience on social media. The 3 Steps to Grow an Audience on Social Media Decide on The Right Platforms Define Your Goals… Read the full article ›

You can tell easily when you’re in a job that’s not your dream job. You might be very tolerant and put up with it for all kinds of reasons but deep inside you know it’s not right and you can spend a lot of time looking for ways to escape that daily grind in order… Read the full article ›

Promote your products on Pinterest and spread the word about your business by doing these 6 things: 1. Use Original Pictures If you want your images to be popular, you need to pin original images. Images of your work as your making it or doing it, product shots, even images off the raw materials you… Read the full article ›

Blogging is still the key to executing an effective content marketing strategy. Here are 4 reasons why blogging is important for your business and how to write a good post. What is content marketing? Content marketing is a very strategic marketing approach, where you create engaging, relevant and consistent content and distribute it to a clearly… Read the full article ›

The road to success isn’t an easy one, and very often when your running your own business or thinking of starting one it’s really hard to know what to concentrate your time and energy on to make sure you succeed. That’s why it’s import to set yourself goals. First you need to define your long… Read the full article ›

These great free online design tools will help you create stand out content to share online. Canva.com Canva is at the top of my list because it’s my favourite free design tool. With Canva you can design for all sorts of situations, you’ve got simple images for social media, infographics, presentation documents and cards and that’s… Read the full article ›

This post will show you how to use Google Analytics and to get a better understanding of Google Analytics at a basic level. I wrote this post for Factory Pattern back in 2014 and I think this is going to be really helpful to you if you have a website and want to know how well it’s performing… Read the full article ›