Blog
She is Digital is for women who mean business. We’re here to support women with digital marketing, so they can take their business ideas to the next level.
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4 SEO Tips To Get Your Website Found Online
The success of your website or personal blog doesn’t stop at it going live. I’m afraid there’s a bit more work required in order for your audience to find you online. One of the most effective things you can do to get your website noticed online is to make if more visible to search engines,… Read the full article ›
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Email Marketing vs Social Media: Email is More Powerful
When social media took off, the digital marketing pundits predicted that it would be the end of email. Well they were wrong. When it comes to email marketing vs social media; email is the clear winner. Email marketing is more powerful than social media for marketing your business. There is no doubt that over the last… Read the full article ›
LatestBlog Posts
Getting Your Business Noticed With Social Media
The most popular question I get asked about digital marketing is ‘how do you use social media to get noticed?’ Followed by, ‘how do I do it without spending all of my time on social media?’ Unfortunately there is no quick way around this. It will take time, planning and attention. But, I promise great things… Read the full article ›
Never Run Out Of Content Ideas Again
When I ask business owners how they cope with creating marketing content, most of them say that they get stuck. They struggle knowing what to talk about what content will have the most impact. More often than not, this leads to sporadic content creation and inconsistencies in their delivery. So, I want to share some… Read the full article ›
How To Show Your Audience Some Love On Social Media
A lot of people ask me what the best ways to use social media to market their business are to attract new customers. Unfortunately there is no simple answer to that question, because it really depends on your business, what a customer looks like to you and what you see as an actual conversion. Some people… Read the full article ›
Has “Having Brand Purpose” Become A Marketing Bandwagon?
If you’ve been reading up on business growth or ways you can build your brand you have probably read some advice on the importance of having a purpose. Some experts on the subject have even gone so far as to say that without it you simply won’t survive in today’s market place. So what is… Read the full article ›
What Is Digital Marketing?
Marketing has always been about connecting with your audience in the right place at the right time. And as the number of adults using the internet increasing every single day, that “right place” is online. It’s no surprise that since 1995, back when Amazon.com launched its online shopping site, the number of people shopping online increased at an… Read the full article ›
5 Of The Best Free Online Marketing Courses 2018
In this digital age, you don’t have to go to college and pay a fortune to learn a new skill. In the comfort of your lounge, you can become an expert in all things “online marketing”, from social media, through to SEO (Search Engine Optimisation). And what’s even more exciting, is that some online courses… Read the full article ›
The Pros and Cons of Using Social Media For Business
There is no doubt that social media marketing can have a massive impact on your business. With billions of potential clients at the other end of a post or tweet, and minimal cost it’s easy to get carried away and spend hours creating posts and scrolling through your feed waiting for someone to bite. I… Read the full article ›
Digital Marketing Success For Natural Skin Brand Willowberry
Meet Jenni Retourné, founder of Willowberry Natural Skincare, who has gone from beauty editor to creating award winning skincare products. I’ve caught up with Jenni to talk her about how digital marketing has played a big part in the success of her business. What motivated / inspired you to start your business? I used to… Read the full article ›
How To Maintain A Healthy Social Media Marketing Mindset
If you’re using social media to promote your business, it probably already feels like you have a pretty unhealthy relationship with your phone, and all you’re ever doing is checking your various accounts, from the second you wake up till the minute you go to bed. Some of you may even take your phones… Read the full article ›
Social Media Content Categories Your Followers Will Love
If you want to promote your business on social media, or anywhere online for that mater, you need plenty of content. And we’re all more than aware of how hard it is to come up with new content every month, every week, every day, to keep our followers happy and our brand message out there…. Read the full article ›